Summer Budget Travel Tips from Gadling

This or That?

CFLs or LEDs?

Read More

Whopper Sacrifice Ends Tons of Carbon-Wasting Facebook Friendships

Whopper Sacrifice appIf what we've learned this week is true (which it's almost certainly not if you do the math) that two Google searches creates about 7 grams of CO2 -- about as much boiling a tea kettle full of water -- Burger King's recent Whopper Sacrifice Facebook app just snuffed out quite a few tea kettles. In case you were'nt familiar with it, the very savvy Facebook marketing ploy had users deleting 10 Facebook friends to earn a free Whopper.

The best part is, not only were friends being sacrificed for a Whopper, but BK made if very clear exactly why you'd been unfriended. Hilarious. Anyhow, Facebook pulled the campaign on the grounds of it being cruel, but the damage had been done: 233,906 friendships had been destroyed in the carnage. When you think about all of the junk that goes along with being Facebook friend, status updates, news feeds, birthdays, etc. -- you end up with quite a bit of useless e-waste. And although carbon emissions created by data have been greatly over exaggerated this week, they do add up to something.

So, there you have it: deleting Facebook friends reduces carbon emissions -- eating a Whopper doesn't. Is it possible to offset your Whopper by deleting online friendships?

[via Gawker]

Reader Comments (Page 1 of 1)

Green Daily Video

Green Daily Series

Tip of the Day

Resist the stacks of napkins given from fast-food joints and eateries.

Celebrity and Entertainment
Celebrities (715)
Movies, TV and Books (343)
News and Politics
Activism (640)
Climate Change (582)
News (1494)
Plants and Wildlife (396)
Polit-eco (579)
Home, Health and Fashion
Fashion (487)
Fitness (117)
Food (991)
Health (634)
Home (1527)
Kids and Parenting (442)
Natural Body Care (205)
Gadgets, Tech and Transportation
Alternative Energy (651)
Cars and Transportation (818)
Gadgets and Tech (585)
Travel and Vacation (219)
Tips and Advice
Green on Campus (74)
Reference/Green 101 (93)
Shopping Guide (495)
This or That (58)
Tip of the Day (288)
Tips (439)

Green Daily bloggers (30 days)

#BloggerPostsCmts
1Cat Lincoln210
2Josh Loposer200
3Kristen Seymour10

Most Commented On (7 days)

Sites We Love