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You Are More Than a Consumer, Buy Nothing Day 2008

Today is Buy Nothing Day 2008, otherwise known as Black Friday. I don't get the whole Black Friday thing myself anyway. What is the appeal of getting up at 4 A.M. to go shopping, or even less appealing, staying up all night? No thanks.

In honor of Buy Nothing Day and thanks to Tracy at EcoStreet, see the video below from Bonfire of the Brands. It's all about how companies try to get us to buy more and more, and how guilty the fashion industry is in all of this. It's kind of a creepy video, but very well done. I especially enjoyed how it attacks the practice of calling people "consumers,'" one of my long-time pet peeves.


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