Global Warming is all in the wrists
It's sink or swim in Amsterdam. Or boat, I suppose, but where is the drama in that?
Ogilvy Action and MTV Switch have started a campaign in the fragrant canals of Amsterdam to make a pretty obvious point about a pretty serious problem, global warming.
Ogilvy Action and MTV Switch have started a campaign in the fragrant canals of Amsterdam to make a pretty obvious point about a pretty serious problem, global warming.
In case you were concerned, that isn't a protester holding their breath, and there aren't any cement shoes at use here, just a clever delivery. The hands are inflatable and are floating on the water, much like Al Gore at a beach party.
It's pretty funny, in a that subject is not funny sort of way. I wonder how many concerned passerby types have alerted authorities or plunged into the frigid canal to "save" the sign's holder.
[via The Cool Hunter]
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