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"Natural" means nothing for food products

Barry Estabrook, of Gourmet, asks the million dollar question...How does the FDA define "natural" for food products?

Answer: The FDA can't be bothered to define the term.

Estabrook notes that this hasn't stopped food manufacturers from slapping a "natural" label on anything to everything. He talks about a stroll through the juice aisle, brimming with products labelled "natural." Some were, some weren't.

The loose use of the label "natural" contrasts sharply with the label "organic," which is highly regulated. Eighty-three percent of consumers want the FDA to come with regulation for the term "natural" for food products, and even the Sugar Association has been lobbying for a change. Once again, if you're out food shopping, and you see the term "natural" on the label, don't assume a thing.

For more on labels, be sure to check out Consumer Reports Greener Choices Eco Label center.

[Via Huffington Post]

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