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Greenpeace blockades Kimberly-Clark factory without resorting to nudity

Greenpeace is filled with just as many kooks as PETA but sometimes they seem more, shall we say, focused on the actual issues. Last Friday the Kleercut campaigners from Greenpeace blocked the entrance of the Kimberly-Clark factory in Fullerton, CA, to protest their use of virgin and unsustainably managed forests to make toilet paper. And they didn't bring any naked people with them, at all.

Where PETA would have gone for chaining a bunch of nude hotties to toilets, the Kleercut activists chose to have trees growing out of the toilets they used to blockade the street and entrance to the factory. Naturally the four main protesters were immediately arrested, but a dozen more were on hand keep the party going while wearing "Forest Crimes" t-shirts and waving a banner that said, "Stop Flushing the Forests."

Kimberly-Clark, the makers of Scott Tissue, Cottonelle and Kleenex, continues to claim to be an environmentally friendly corporation, but Greenpeace has a whole report showcasing their data and proof that Kimberly-Clark has been a terrible steward of the environment. In particular Greenpeace is pointing out the hypocrisy of the mess Kimberly-Clark made logging the Kenogami Forest near Thunder Bay, Ontario. Just 70 years ago this was a thriving, ancient forest, but it's been decimated by...toilet paper making.

Okay, seriously, society lived for centuries -- for millenia -- without 15-ply, ultra-soft toilet tissue. In some parts of the world they still do. If it's a question of destroying old growth forests to make fancy, perfectly white TP, or using recycled fibers, I think the fairly obvious answer is to pick recycled products.

Kimberly-Clark brands do offer products with post-consumer waste recycled fiber, combined with virgin fiber. If you want to send a message for them to reduce or eliminate the virgin fiber, vote with your pocketbook. Nothing makes a company change as fast as customers buying, or not buying a product.

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