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Denver drivers learn to drive cleaner

Not everyone in Denver is going to start taking public transport, unfortunately, but the city is exploring another way to get greener on the way to and from work: teaching people to drive more cleanly.

NPR reported this morning on a company named Cartasite that makes a gadget that records your driving style - when you hit the gas; when you hit the brakes; when you make aggressive movements - so that you can learn to drive in a way that wastes less fuel. (Driving aggressively, besides making everyone hate you, also burns up gas.)

Cartasite is currently testing this device on a couple hundred Denver residents, who agree to install it in their cars. The device sends information on driving events (braking, speeding, etc) to a website, which the volunteers can then visit in order to monitor their own habits. Apparently, it's possible to save 10-30% of your fuel by mellowing out your driving style.

The company hopes to build on this pilot program in order to create a consumer device that people will be able to buy on a large scale.

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