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Tesla opens up a store, with no inventory

Tesla Motors celebrated the opening of its first retail outlet last week in Santa Monica. The high-profile happening -- attended by stars like Jenny McCarthy, Quincy Jones, and the director of Who Killed the Electric Car, Chris Paine -- marked a new milestone for the electric car startup, but it begs one serious question: where are the cars? It's hard to have a dealership without them.

As always, I'm excited to hear that Tesla is making headway in its quest to start selling its all-electric Roadster. Still, opening a store doesn't seem very necessary when the company is only just rolling its 4th production car off the line. Maybe I'm being impatient, but doesn't it seem like Tesla has the cart before the horse a little here? Based on their own projections, it's going to take them almost a year of production just to catch up with the 1,000 pre-orders they have on the books. Yet, they plan to open up 5 stores across the US over the next year. Seems pretty aggressive.

[via AutoBlogGreen]

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