Edward Norton wants to "Bag the bag"
Did you know that each year more than 500 billion plastic bags are used worldwide? It's a pretty shocking statistic, one that you may or may not have heard before. But it never hurts to be reminded -- especially by Edward Norton.I had to watch the video twice -- I was too busy drooling over Ed the first time around to understand the words coming out of his mouth. Don't judge -- those eyes pierce my soul! But after seeing it, I got really excited about this campaign. It's catchy and backed by a total Hollywood heavy hitter. Let's hope it continues to gain momentum.
The campaign is called "Bag the bag," and it's for National Geographic. In the video, Ed reminds us that our choice shouldn't be between paper or plastic. Our only decision should be to bring our own reusable totes to the grocery store.
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