Virgin: VIPs will ride in fuel cell vehicles
They might not have the luxury appeal of a long black limousine, but Richard Branson hopes that you won't mind riding in one of his eco-friendly minivans instead -- since it's for the environment and all. Continuing on with his efforts to market Virgin Atlantic Airways as the sustainable airline, he announced Monday that Virgin has struck up a deal with GM to give his clients in LA a greener travel experience. Prestigious passengers at LAX will soon be shuttled around in GM's new hydrogen vehicles -- a move that might mark the beginning of Virgin phasing-out of gas guzzling luxury limos in its complimentary shuttle service. The 3 new fuel-cell powered Chevy Equinoxes will be picking up eco-conscious VIPs on their way to catch a Virgin flight, taking a bite out of their trip's carbon footprint.
The partnership comes as part of GM's "Project Driveway," a program to test out its new fuel cell vehicles. At present, 100 of these hydrogen minvans are undergoing all sorts of real-world tests around the country. if everything goes as planned, you could be driving a car that emits water by 2012. Keep your fingers crossed.













