Green Daily

The Shift, a documentary film about what the filmmakers refer to as "the biggest social transformation in human history" and a "shift in our collective consciousness" is gaining press, not only for its empowering, enlightening message, but for its unique format.

The film's message seems to be the recent initiatives by celebrities and world leaders to acknowledge our world's problems and make significant moves to alleviate global strife - be it economic, environmental, social, or otherwise.

While the film is not entirely based on environmental awareness, these issues do play a large part of the overall message of combining our collective energies to create a global movement.

The film's trailer appears above, and you can sign up on the website to receive the newsletter for updates on the project.

At the film's end, the viewer is prompted to "finish the film" by donating, sharing, and participating in the movement (though how exactly one should do so isn't explicitly stated). Though the project is a work in progress - some parts of the website are unfinished, and the mission statement comes across as extremely conceptual for a movement that is encouraging people to take real action - it will be interesting to see how the project progresses and where it ultimately leads.